ADV1 - Website Redesign - Automotive

As the lead for ADV.1 Wheels' digital transformation, I spearheaded a complete rebranding initiative and delivered a full suite of digital solutions, including the website, email campaigns, landing pages, and digital photo shoots showcasing vehicles equipped with ADV.1 rims. My primary focus was on revamping the website, where I designed and implemented a fully custom eCommerce platform, reimagining the user experience and interface from the ground up. By combining sleek design with intuitive functionality, I created a seamless shopping journey that highlighted the brand's premium offerings and reinforced its position as a leader in the luxury wheel market. Note: Website has been changed since the design work shown as ADV1 was acquired by another company.